The Epiphone Riviera is a hollow-body electric guitar, based closely on the Gibson E335 and originally manufactured between 1962 and 1969. It has a maple side and top, one-piece set mahogany neck, and a rosewood fretboard with trapezoidal pearl inlays.
The pick-ups are mini humbuckers and each has a volume and tone control. The Tunomatic bridge is partnered by a lovely Frequensator tailpiece. The Epiphone Riviera was initially available with a sunburst finish and from 1965 in cherry. Like the 335, there was a 12-string version of the Riviera, which shipped from 1965 to 1969.
For reasons known only to those running the company at the time, Gibson chose to price the Epiphone Riviera almost identically to the Gibson ES335. It should have been no surprise to the company that the 335 outsold the Riviera by around 8 to 1 for the six-string and 5 to 1 for the 12-string. The Gibson brand was far stronger than that of Epiphone, and presumably most customers didn’t see the sense in shelling out for what they thought was an inferior model when they could have the real thing for the same $400 price tag.
Epiphone re-started production of the Riviera in the 1980s and produced a signature model named for Jefferson Airplane guitarist, Jorma Kaukonen. The Epiphone Jorma Kaukonen Riviera Deluxe had classic humbuckers instead of the mini version, dot inlays on the fretboard, and a Vibrotone tailpiece coomplete with tremelo arm instead of the Frequensator on the original Riviera.
Currently, Epiphone makes a signature model named for Strokes’ guitarist Nick Valensi. The Epiphone Nick Valensi Riviera P94 has, as the name suggests, Gibson P-94 pick-ups instead of humbuckers, a Trapeze tailpiece, and is finished in Antique Natural.You can buy the Epiphone Riviera here on Amazon
Check out this video of an Epiphone Riviera in action